I think people get too attached to brands, especially when they are trying to use them to impress others. I should know. I bought a Prada purse once. It was the best buying experience I ever had. Wow, rich people get treated nicely in stores. And it was/is a great purse. It will last forever.
But, my brief period of trying to keep up with the Jones’s is over. I now focus any brand loyalty I develop on quality or aesthetics. Things don’t have to be “on trend” to be of good quality or pleasing to my eye. Upon reflection, I find that many of my brand loyalties are focused on comfort, ergonomics, and texture. Examples.
- I love Skechers shoes. They do come in some fun colors, but mainly they are very comfortable and keep my feet happy. As someone who has a “thing” for shoes, this switch to a more practical style is a big deal.
- I also love cowboy boots, especially Lucchese. Those are a texture thing. I love the feel of quality leather. Plus they are beautiful yet useful. Good ones are very comfortable, too.
- I really love a well designed automobile with comfort and style. I’ve loved every Jaguar car Ive owned. My current one is a compromise, because Lee can’t get into a sedan or sports car anymore, so I list the British Racing Green one with saddle tan leather interior. But the one I drive now has red leather seats and every safety and convenience feature I wanted. I could live in this car. It’s so easy and intuitive to use. And it goes vroom when necessary
- I’m loyal to my Color Street nail strips. Yes, I know there are less expensive brands. I also find them rubbery and of lower quality. Since they’re still way less than salon nail treatments, I’m happy.
- I like Apple watches and phones. Less of a learning curve. I stick with Dell computers. That’s based on familiarity and reliability.
- I stick with AT&T cell service. No clue why except my dad worked for them via various mergers and name changes. That’s not a great reason.
- I like H-E-B and Publix grocery stores. They are clean and have options. I can’t remember what I liked in Illinois, which had neither chain.
- Let’s see, what else? Crest toothpaste, meUndies socks and underwear, Bluebell ice cream, Kerrygold butter, Church’s fried chicken, Dawn dishwashing liquid, Tide detergent, Diet Coke Zero (my primary vice), Folger’s coffee (I just like it), Hilton hotels (because that’s where my points live).
That’s enough of that. Most things I’m brand neutral on or prefer hand-made.
Flooding continues around here. It’s worse in other parts of Texas but pretty bad here. Plants and ducks love it.
Horses aren’t pleased. At least Apache is finally shedding out. I can pull clumps of hair off him. I’d planned to groom him twice today and at least walk Drew around, but there was only one good break in the rain. When I went to feed and medicate, he was too wet to brush.
More rain is coming. Oh boy.